For sellers who have found some success on eBay but are looking to grow their business even bigger, it may be time to examine what you are selling. For individuals just starting out of eBay, you may be wondering where to start. Thankfully, it is fairly easy to determine which items and item categories are selling better on eBay and adjust your offerings accordingly.
From lighting fixtures and rugs to couches and end tables, home goods and décor are frequently popular items on eBay. This is a great place to start with your eBay business because you likely have items around your house that you no longer want. By investing little in your listings, you can practice optimizing your listings and providing customer service. Unused or unopened sets of Egyptian cotton sheets and vacuum cleaners are some of the most popular items in the home goods category.
Be sure to show your furniture or home décor pieces from every angle to showcase the quality and key features, like this listing.
Branded tech is a frequent best seller for eBay. People are always looking for Apple and Samsung gear, including smartphones, smartwatches, tablets, and more. Home tech items have also gained popularity in recent years. Products like TVs and speakers are great items to sell, especially if you have tech products you are no longer using.
Sell on eBay with transparency
You may be surprised to find that there is even a market for broken cell phones and tablets. Often, buyers are willing to purchase a damaged item at a lower cost and pay to repair it than purchase a brand-new item. However, it is crucial that you disclaim any problems with the device you are selling in the listing description and photos. You should even notate damages in the listing title to rank in searches for those types of items. These practices can help improve your customer satisfaction and avoid returns.
The seller of this eBay listing clearly shows the broken iPhone screen in the listing photos.
Everything from yoga equipment to golf clubs can be found on eBay. Weight sets, gym equipment, and football gear are also popular items to sell. This is another category where you can find things you already have at home instead of investing in items to resale. Fitness trackers are another popular item with a high sell-through rate. You may have an unwanted tracker or a duplicate gift at home that you can sell on eBay.
If you are selling a used fitness tracker, show all of the accessories and packaging included with the item, like this eBay listing.
Trends come and go in the blink of an eye, so consumers often look for a less expensive way to participate. Purchasing preowned items on eBay is a great way for shoppers to get in on a trend without breaking the bank. And when the trend passes, they do not feel bad getting rid of the item or shoving it to the back of their closet.
Authenticate Designer Brands
For clothing, brand is everything. ASOS and Topshop are typically top sellers in the fashion category. If you are going to sell items from high-end designers, like Michael Kors or Chanel, you must guarantee authenticity. Buyers will return items that they believe to be fake.
eBay offers eBay Authenticate, which is a service to authenticate and list luxury handbags. You will earn 80% of the purchase price, while eBay takes the rest. However, authenticating an item can help save you money on returns or disputes.
Designer handbags verified by eBay Authenticate appear in their own separate search results.
Have you ever received a perfume you did not want or a makeup product you already owned? Beauty products, like makeup, hair tools, and perfume are popular items on eBay and frequently fall into the most-bought category. Items that are new in the box may perform better, but you can still sell used items like beauty tools, hairdryers, or makeup mirrors.
The photos in this listing indicate that the product is new and in the original box.
Jewelry items are another popular item to sell on eBay. Vintage items and new, trendy pieces both tend to perform well. Whether you are selling a watch, necklace, or earrings, provide as much information about the item as possible. Share the brand, the age of the item, information on color and size as well as the condition. If the watch needs a new battery, include that in the description and note what type of battery it requires. When selling on eBay, the details can make all the difference between a sale and a customer that passes on your listing.
This listing includes all of the brand and model information in the listing title.
eBay is one of the most popular online platforms for buying and selling collectible items. Old comic books, rare action figures, and countless Beanie Babies are all available on the platform. These items range in price based on their condition and scarcity. If you have an old collection at home that you no longer want, consider selling the items individually or as a lot. You can also test out Buy It Now and Auction options to decide which process works best for you.
Selling low-value collectibles as a lot can help you move products faster.
Clear your shelves of the books you have already read and the ones you know you’ll never get around to reading. Used books are popular eBay items that are easy to ship because they do not break in the mail. Parents may look for books on eBay for their child’s schoolwork and students often search for textbooks on the platform. Consider listing the ISBN in the title or description to help your item appear in searches for a specific book.
Quality images are still important when selling books because they show the quality of the item.
We are living in an age of nostalgia. From old TV shows and movies to songs that were popular decades ago, everything old is new again. Many consumers are searching for items from their favorite TV shows, like posters, toys, and t-shirts. Some may be looking for a specific record they loved as a child or a movie poster from their favorite film growing up.
Sports memorabilia is another popular category. However, it is important to authenticate any autographs. If you want to charge a higher price for your signed or official memorabilia, you will need a letter of authentication to ensure buyers that it is the real deal.
If you still have the original packaging, make that a highlight of your eBay listing as it is a popular selling feature.
Tips for Deciding What to Sell on eBay
The best items to sell on eBay will be unique to each seller. What works well for one person is not guaranteed to work for you, but you can take cues from other sellers in order to keep up with trends. If you are stumped deciding what to sell on eBay, consider the following tips.
- Check on eBay’s trending page to see what is selling right now.
- Start with items you already own. These products require the least investment and allow you to practice selling before making a major financial commitment.
- Test different items to see which ones get the most traction.
- Sell items you are familiar with. You will be more capable of describing the item and determining its value if you know what it is.
- Consider your profit margins. If you are buying items to resale, make sure you have enough room for a profit. Don’t forget to factor in shipping costs and having the item on hand for a period of time.
- Keep an eye out for items to sell. Whether you pass by a thrift store or find an old box of toys in the attic, there are endless possibilities for discovering items to sell on eBay.
- Get familiar with the platform. Spend time searching eBay on a regular basis. See which products are trending, how they are presented, and who is having the most success selling. Try some of these tactics for yourself to see what works.
Selling on eBay is not a get rich quick scheme. It takes time and determination to build a successful eBay business, including deciding which items to sell. There are some products that tend to perform better on the platform due to popularity or ease of buying and selling. By selling the right items, you can bring new customers to your shop and improve your feedback and ratings. Once you start building momentum, it will be easier to sell and make money on eBay.